Hey, this guy isn't so bad at all... then .. wtf??

A must see!

Fwd: Apple tops customer satisfaction survey

> "The latest rankings from the American Customer Satisfaction Index
> (ACSI) show that Apple has dramatically outpaced its rival computer
> makers in the hearts of U.S. consumers," reports Asher Hawkins
> (forbes.com). The ACSI survey "ranks Apple at 85" out of 100, "11
> points above the computer-maker industry average." In fact, "Apple's
> rating is also an all-time high for the computer industry."

Fwd: WHY THE NEW YORK TIMES NEEDS TO CHARGE FIVE DOLLARS PER COPY AND INCREASE SUBSCRIPTION RATES

Gimme my Coffee Mocca!!! 

Begin forwarded message:

Date: Tue 19 Aug 2008 13:27:18 GMT+02:00

Subject: WHY THE NEW YORK TIMES NEEDS TO CHARGE FIVE DOLLARS PER COPY AND INCREASE SUBSCRIPTION RATES

Source: WHAT'S NEXT: INNOVATIONS IN NEWSPAPERS

Author: Juan Antonio Giner

Yesterday I had to pay $1,50 for my single copy of The New York Times.

A little box in the front page explained the increase and told subscribers that their rates will remain the same.

Twice wrong.

Reasons?

First:

European newspapers have been charging one dollar for many years, and now they are heading for the two dollars… in newspapers with half the pagination of any U.S. daily. 

And don't tell me that U.S. newspapers get the money from advertising.

I know.

But keep in mind that the U.S. newspaper advertising rates are also quite cheaper compared to the European ones.

Second:

When you read stories like this one in yesterday's edition, you realize that The New York Times is what INNOVATION calls Necessary Newspapers and like Starbucks or Target an "affordable luxury."

This fantastic piece of real journalism was done with Helene Cooper reporting from Washington, C. J. Chivers from Georgia and Clifford J. Levy from Moscow.

Reporting was contributed by Anne Barnard and Ellen Barry from Moscow; Andrew E. Kramer from Tbilisi, Georgia; Sabrina Tavernise and Matt Siegel from Tskhinvali, Georgia; and Thom Shanker from Washington.

One dollar fifty?

Let's get serious.

You cannot keep this level of reporting at this price.

So, my suggestions are:

Charge five dollars and increase subscription rates.

Quality information and Caviar Journalism is not free.

A Short Latte cannot cost more than The New York Times!

(Picture by Gregory Brown/Flickr)

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Gezocht: Communication coordinator

Gezocht: toffe collega voor ons mega-tof team :-)
Ken je iemand: spread the word!

Functie:

• Je fungeert als contactpersoon van Customer Care voor elke klantencommunicatie en controleert deze
• Je bouwt samen met de andere communicatiecollega’s aan het interne en externe communicatiebeleid van Telenet
• Je volgt customer care communicatieprojecten, over alle media, van A tot Z op
• Je stelt snel, nauwkeurig en onder stresserende omstandigheden correcte en duidelijke klantencommunicatie op en verspreidt deze naar alle stakeholders
• Je bent een pro-actieve problem-solver en gaat op zoek naar benchmark gegevens
  

Profiel:

• Je beschikt over een universitair diploma of gelijkwaardig door ervaring
• Je kent perfect Nederlands, Frans en Engels
• Je hebt sterke redactionele vaardigheden
• Je bent leergierig en creatief
• Je bent discreet, punctueel en accuraat
• Je hebt affiniteit met taal, stijl en nuances
• Je hebt een uitgesproken passie voor klanten
• Je beschikt over een goede kennis MS Office

Solliciteer online

Fwd: Stickers against Chinese policy

Begin forwarded message:

Date: Thu 7 Aug 2008 23:11:15 GMT+02:00

Subject: Stickers against Chinese policy

Source: forum4editors.com

This campaign was invented and run by readers themselves. They gave an idea to newspaper's editors, sent content and created a community.

It all started on March 13th, 2008, when Poland's free daily newspaper Metro run a front page story on uprising in Tibet.

We got a lot of letters from readers. They were angry about Chinese policy and they wanted to act. They asked editors for advice.

Metro responded with a call to send protest letters to the Chinese Embassy in Warsaw and attend street marches organised spontaneously in many Polish cities.

Leszek Blanik, Polish sportsman, appealed on the front page to his collegues and politicians to boycott the opening ceremony in Beijing. Other news media followed this appeal.

The first result came quickly: Poland's president and prime minister both dropped their August trips to China.

Metro invited human rights activists to publish their appeals in the newspaper: for example a call to the European Union to appoint an European coordinator to the Tibet issue.

In March one of the readers sent us a small drawing, a project for a sticker that we call „vlepka" in Polish. Underground artists and activists put such stickers on walls to protest against any issue they find important.

Why not try to use this underground technique to show our support to Tibet and our disagreement with Chinese policy?

On March 28th Metro announced a competition for readers: "A protest sticker for Tibet."

We started to get tens of projects per day. We could not really stop the competition, as the new stickers were coming.

Adam Ostolski, a Warsaw sociologist, explained in an interview:

"The Tibet issue linked people of many generations and political views. They can disagree on a daily basis, but this issue made them to cooperate. Especially, young people feel that breaking human rights in China and Tibet is dangerous in a way also for their own freedom here, in Poland. That's why they protest."

Due to huge interest of young readers, Metro editors decided to increase their coverage of China and Tibet. It was an important choice, as this free daily has no more than 32-40 pages on an average day and less than 30 people in the newsroom, including designers.

In total, we got 500 projects of protest stickers. Most of the authors were younger than 30 years old: there were university students, secondary school pupils, but there were even younger participants.

The competition was run fully on the internet. Readers could simply design their sticker in any graphics application and upload an image to our website. Everybody could see a gallery of submitted entries and comment on them.

Quickly, we realised that the whole competition created a sort of a community of active readers.They were writing about their projects on their blogs, they were exchanging opinions on our website, they were learning more about China and Tibet and many got involved in protests organised by independent organisations.

On June 16th Metro opened an exhibition of the best stickers at its publisher's headquarter in Warsaw. It was free for all the readers. They could come and read thank-you notes from persons like the Polish Senate speaker.

We invited also leading Polish graphicians and human-rights activists to the jury. On July 15th they could finally make a decision.

The 13 best stickers were published in a special supplement to Metro on August 7th. The winning one was printed also on a real sticker that handed to Metro readers on streets.

(Article based on information provided by Katarzyna Kesicka, Poland's Metro editor responsible for this campaign.)

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